Post by account_disabled on Nov 26, 2023 7:06:56 GMT
Just Two Months Pedro Lopes Ene 18, 22 | 15 min read Check out this conversion success story at Ion and get inspired by the power of interactive content What would happen if you were given a new, top-of-the-line Ferrari? I mean, whether you like cars or not, you definitely know the impact of having a machine of this brand and what kind of possibilities and experiences it can offer you. I'll go out on a limb and say that a feeling of euphoria, empowerment and excitement, even a bit of arrogance, would run through your veins at that moment! And dominated by those feelings, you would get into the car, the aroma of leather would gently invade you, you would carefully admire the Italian design, the high quality materials, you would stop and perceive every line, every detail of the Italian design and, in the best moment …you would remember that you don't know how to drive.
Yes, that exactly! Something that could bring you some of the most incredible experiences in life turned out to be inadequate. How would that make you feel? Frustrated? Angry? Silly? Because America Cell Phone Number List that's exactly what happened to me when I met Ion: Rock Content's software platform for designing and creating interactive content, also known as Rock's Ferrari. I don't work as a designer or as a programmer, but that didn't stop me from seeing the infinite possibilities that Ion could offer me. I'm an Associate Marketing Analyst here at Rock Content, responsible for lead generation in North America. Generating leads is not an easy task.
In addition to establishing communication with the audience that is appropriate for our products and services, we have to be relevant! And by relevance I mean the standard of a value powerful enough to make people's work more productive, efficient, noticeable, and profitable. So, there I was with my Ferrari that I didn't know how to drive. During my first few days exploring Ion, I came across some recurring feature names, such as "interactive", "tags", "integration", "no-code experience", "data capture", different templates for multiple types of experiences. .it was a lot of information to process. Over time, I reached a better level of knowledge about the platform, but I still had a feeling of dissatisfaction with all those jumbled pieces of that giant puzzle. So, my direct leader, Marina Cordeiro, challenged me to compile all the knowledge .